It is late and I have decided to get caught up! I have discussed this before... I am not great at the blogging or keeping up on marketing. I have had a lot of people asking me where we are getting our meat? Where do you market? Have you looked at other meat companies to steal their ideas?
Maybe a little blogging will help with this. We get our meat from cattle we have raised and some from cattle our partner rancher has fed out. We purchase cattle within Northern California, and we have been growing our small grass fed heard for a few years now. I'm hoping we get big enough to where we can involve other small ranches and teach people to be self sufficient and to buy local. Most communities in rural areas have everything we all need within a 25 mile radius... yet people are still going to Walmart. I do not care to be a marketing guru, just try our meat and you will be hooked. Third, nope not copying ideas, anyone who knows me is well aware I like to be different, unique, and an individual so I think Farmstead will lead the way one day.
We need to be reliant upon each other, and not the big box stores. It is a blog I can have my own opinion, right? For one, I am unsure as to where the meat is really from in the stores, I am not sure how fresh the produce is, and I do not want to deal with all of the folks during COVID. Doesn't matter what your belief is someone on either side is cranky at the store... the people mad at those wearing masks and then those wearing masks are angry at the people not wearing a mask. The arrows in the store, the dirty looks, the anxiety some feel, etc. I would just rather take a day a week to buy at a farmers market and then buy from other local artisans for products. Bottom line know where your food comes from, give a gift from the heart that is made from a local artisan, and support each other. Ok that is all I have for tonight.
Anyone that knows me knows... I like to talk a lot, but that is not what this blog is about! Something else about everyone knows is that I love history, antiques, looking for treasures, and going through black and white photos. I love looking at photos and going back in time through the visual history of our ancestors. My paternal grandfather passed away 5 years before I was born leaving me a missed opportunity for WWII stories, stories of the great depression, coming from Illinois to California to live, etc. It also has allowed me to dig deeper into the photos of this man and his family and learn more, and also listen to stories from my aunts and uncles. I have always known that grandpa Stan owned a grocery store, after his service in WWII where he earned a purple heart, but I never realized what all that entailed.
The other night I looked at this picture that is amongst the other black and white photos on my night stand... I started asking questions and digging through some old newspaper clippings. Grandpa Stan had worked in butcher shops as a young man in Illinois and also came from a family that had owned a small cafe. The store he owned in Thousand Oaks was not just a grocery store, but a small meat shop as well. I have never felt connected to my grandfather until that moment, and I thought it was really neat that my newfound love for selling meat and being involved in the food industry is a family connection to tradition. I will post a few pictures of this man I never knew and maybe one day I too will own my own meat shop!